We just finished a segment on Cinema Advertising at uni and this ad instantly jumped into my mind. My friend and I had just got off a plane from Barcelona in London and we went to see a movie a few days later. This ad came on and we almost got back on another plane the next day. Plus we drank a whole lot of this beer later that day. kudos gang.
There are about 4 lines of copy the entire time as well, but it’s bursting with emotional meanings and just awesome everything. AHH i love this.